Envestnet to Acquire Redi2 Technologies to Boost Billing & Accounting

Envestnet to Acquire Redi2 Technologies to Boost Billing & Accounting
  • Envestnet acquired revenue management and hosted fee-billing solutions company Redi2 Technologies.
  • Envestnet will use the buy to modernize its billing, accounting, and back office capabilities.
  • Terms of the deal were not disclosed.

Financial wellness technology firm Envestnet announced its 16th acquisition today. The Chicago-based company announced it has purchased revenue management and hosted fee-billing solutions company Redi2 Technologies. Terms of the deal were not disclosed.

Founded in 2002 and headquartered in Massachusetts, Redi2 offers a revenue management platform tailored to financial services companies. The tool offers fee calculation, invoice creation, payouts and accounting, and billing compliance. Among Redi2’s products are Revenue Manager, which provides client revenue accounting and billing services for asset managers; Wealth Manager, which delivers multi-party billing and payouts for broker-dealers and asset managers; and BillFin, which offers advisory billing and invoicing for financial advisors.

Envestnet will use Redi2’s technology to modernize its billing, accounting, and back office capabilities. The company anticipates the additional expertise will drive client engagement and ultimately boost revenue.

“Redi2 is a pioneer and innovator in the cloud-based delivery of wealth and investment management billing software, making them an ideal partner as we continue to strengthen our financial wellness ecosystem,” said Envestnet Executive Vice President of Business Lines Tom Sipp. “This acquisition enhances our strategic enablement of service and data, and over the next two years will create operating leverage by bringing Envestnet and Redi2’s administrative, revenue, and billing services together.”

Envestnet was founded in 1999. The company’s most noteworthy acquisition was its purchase of Yodlee in 2015. The Yodlee acquisition broadened Envestnet’s wealthtech offerings, launching it into the world of open finance. Envestnet is a publicly-traded company on the New York Stock Exchange under the ticker ENV and has a market capitalization of $4.66 billion.


Photo by Nataliya Vaitkevich

GoCardless to Acquire Latvian Open Banking Data Platform Nordigen

GoCardless to Acquire Latvian Open Banking Data Platform Nordigen
  • Bank payments company GoCardless has announced its intention to acquire open banking platform Nordigen.
  • The Latvia-based fintech, a Finovate alum since 2018, connects to 2,300 banks in Europe and the U.K. via its free API.
  • Terms of the acquisition, which is expected to close later this summer, were not disclosed.

Bank payments company GoCardless has announced its intention to acquire Nordigen, an open banking platform based in Latvia. GoCardless will integrate Nordigen’s open banking connectivity into its account-to-account network. Terms of the acquisition were not disclosed. The acquisition is expected to close later this summer.

“The Nordigen acquisition will take us to the next level,” GoCardless co-founder and CEO Hiroki Takeuchi said. “By intelligently combining free, state-of-the-art open banking connectivity with deep payment expertise, we can now offer open banking-as-a-service to any developer, partner, or fintech.” Takeuchi added that the acquisition will “lead to experimentation … that will create even more compelling use cases.”

Nordigen leverages open banking to help banks and lenders make more creditworthy loans. The company offers solutions that automate income and liability verification, and provides critical insights into prospective borrowers from account data for scoring models. Nordigen offers high-performance analytics including transaction categorization, feature engineering for credit modeling, and the capacity to generate risk scores from account data. Operating in 13 countries and partnered with more than 50 banks and lenders around the world, Nordigen connects to more than 2,300 banks in Europe and the U.K. via its free API.

“Our mission at Nordigen is to help companies around the world adopt and use Open Banking to enable greater financial transparency and financial inclusion,” Nordigen CEO Rolands Mesters said in a statement. “We share GoCardless’ enthusiasm for the growth of Open Banking and are excited to partner with people who not only share our passion for disruptive innovation in financial services, but who will also help us bring Open Banking freely to a much wider audience.”

Acquisition talk has not slowed down Nordigen, which has forged partnerships at an impressive pace this year alone. In June, Nordigen announced that it was working with Sherpa CRM, Landlord Fusion, HES FinTech, BUNNI, and Acounto. Already this month, Nordigen reported that it has expanded its collaboration with Latvian financial services company AS DelfinGroup.

Founded in 2016, Nordigen made its Finovate debut in 2018 at FinovateFall in New York. The company returned to the Finovate stage the following spring for FinovateEurope in London. Prior to the acquisition announcement, Nordigen had raised $4.2 million in funding from investors including Black Pearls VC and Superangel.


Photo by Mariya Todorova

Intelligent Identity Security Innovator Sontiq Urges Customer Engagement to Fight Fraud

Intelligent Identity Security Innovator Sontiq Urges Customer Engagement to Fight Fraud
  • Intelligent identity solution provider Sontiq has issued a new report on security in financial services.
  • The report, 2022 Digital Safety and Security Report for Financial Services, underscores the importance of engaging customers and members in the fight against cyberfraud.
  • Sontiq made its Finovate debut in the fall of 2021 and was acquired a few months later by TransUnion for $638 million.

Intelligent identity security firm Sontiq has warned that the growing sophistication of cybercriminals and increased awareness and concern over the challenge to digital security from the public have created both new challenges and new opportunities for financial institutions. In a new report, the 2022 Digital Safety and Security Report for Financial Services, Sontiq highlights the way cybercriminals have leveraged advanced technologies – including automation and AI – to achieve what Sontiq called a “historic level of data compromise” in 2021.

“Consumers are increasingly anxious about cyber threats, but feel unprepared to take action or deal with the fallout,” Sontiq SVP of Enterprise Risk Solutions Al Pascual said. “Notably, they don’t want generic security advice. Financial institutions can combat increased identity risks with personalized, self-service tools that are seamlessly embedded into the digital banking experience.”

Here are some of the key takeaways from Sontiq’s report.

Financial institutions must understand the threat landscape

“What consumers, organizations, and the media often misunderstand,” the report noted, “is that the data breaches with the greatest impact on individuals are often not the high-profile ones that capture headlines.” Sontiq’s research distinguishes between high-profile breaches at institutions like Facebook/Meta and LinkedIn and high-risk breaches at companies like Gallagher and Waste Management. This is because “high-risk” breaches, while involving fewer victims, tend to involve compromises of more valuable personally-identifiable information compared to “high-profile” breaches.

Synthetic identity fraud is a bigger threat than identity theft

A growing number of financial services companies are recognizing the challenge of synthetic identity fraud, with Sontiq observing that 72% of financial services firms believe that synthetic identity fraud is a “much more pressing issue” compared to traditional identity theft.

Why so? And what’s the difference?

Traditional identity theft involves stealing a real person’s PII (personally-identifiable information) and using that data to engage in criminal activity. And make no mistake: traditional identity theft is still an issue, costing $24 billion in losses and victimizing more than 15 million individuals in 2021. Synthetic identity fraud, by comparison, involves a blending of both real and fictitious information. This enables the fraudster to create a completely new, made-up identity that can then be used to fraudulently open accounts, and apply for loans and credit cards. A newer arrival on the cybercrime scene, synthetic identity fraud also comes at a significant cost. The Federal Reserve has estimated that synthetic identity fraud losses have climbed to $20 billion, making it the “fastest growing financial crime.”

Personalized, proactive identity protection gives financial institutions the opportunity to differentiate themselves

In its report, Sontiq makes it clear that consumers are uncertain about who to turn to in the event of a security breach. “Nearly half of Americans,” the report notes, “say they would not know what to do if their identity was stolen.” Because of this, more than half of American fraud victims (54%) have indicated that they believe their financial institution can play a major role in helping them “navigate and resolve their identity fraud issues.” Breach victims across generations – under 35, between 35 and 54, and over 55 – all turned to their financial institutions for assistance in comparable numbers (50%, 48%, and 44% respectively).

This has resulted in a significant growth in the identity theft protection services market. Analysts project that this market will grow at a compound annual growth rate of 9.4% over the next 10 years.

There are a variety of ways that financial institutions can seize this opportunity by deploying better anti-fraud tools and partnering with fintechs and cybersecurity specialists. But key to all of these efforts, according to Sontiq, is customer engagement. Educating financial services consumers on what to do to enhance their own online security – and what to do in the event of a security breach – is critical. Also important is the role of empowerment, and helping consumers understand what they can do to enhance their own defense against fraud.

“Getting consumers to adopt a self-service approach to identity protection also has the potential to help a financial institution better invest resources,” the report noted. “Informed, engaged customers who actively protect their identities become potent allies – finding fraud earlier and reducing overall risk to them and the financial institution.”

Download the free white paper to read the full report.

Sontiq made its Finovate debut at FinovateFall 2021. At the event, the Nottingham, Maryland-based company demonstrated its BreachIQ solution. BreachIQ identifies and diagnoses a consumer’s security breach history to provide personalized, protective actions the consumer can take to improve financial health and enhance security. The technology effectively leverages AI to turn ID fraud risk into a consumer financial health opportunity.

Launched in 2019, Sontiq was formed when EZShield acquired identity theft protection provider IdentityForce. Last spring, Sontiq announced its acquisition of Breach Clarity, a post-breach fraud specialist and Finovate Best of Show winner. In October 2021, Sontiq itself was acquired by fellow Finovate alum TransUnion for $638 million. In a statement, TransUnion said that Sontiq’s identity security technology compliments its own digital identity assets and solutions.

“TransUnion is committed to empowering consumers to shape their financial futures,” TransUnion President of U.S. Markets and Consumer Interactive Steve Chaouki said. “With Sontiq, we will ensure that consumers and businesses have a comprehensive set of tools to protect the financial profile they have built.”


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Digital Financing Platform Funding Societies Acquires Payments Solution CardUp

Digital Financing Platform Funding Societies Acquires Payments Solution CardUp
  • Digital financing platform Funding Societies agreed to acquire payments solutions company CardUp.
  • The announcement comes four months after Funding Societies closed a $294 million Series C investment.
  • Financial terms of the deal were not disclosed.

Digital financing platform Funding Societies has agreed to acquire payments solutions company CardUp for an undisclosed amount. The news comes four months after Funding Societies raised $294 million in Series C funding.

Singapore-based Funding Societies will leverage CardUp’s payments products to complement its own lending capabilities. The new tools will empower its SME clients to manage and pay expenses, receive payments, and borrow funds.

CardUp, which is also headquartered in Singapore, offers payment capabilities, such as card payments to non-card accepting recipients, online payments acceptance, invoice automation tools, and licenses and integrations with third-party software to help businesses make and collect payments. The no-code solutions make it easy for companies to improve cash flow management, unlock rewards on existing credit cards, and automate tasks. Since it launched in 2016, CardUp has served “tens of thousands” of business clients ranging from micro businesses to corporates.

CardUp will continue to operate its consumer and business services. The company’s employees across Asia will transition over to the Funding Societies team and CardUp CEO Nicki Ramsay will join Funding Societies’ management team to lead its payments business.

Funding Societies, which is licensed and registered in Singapore, Indonesia, Thailand, Malaysia, and operates in Vietnam, connects small businesses with financing while offering alternative investment opportunities for individual investors. The company offers a range of financing products, including micro loans, term loans, invoice financing, supply chain financing, revolving credit, and more. In 2021, Funding Societies connected small businesses with $1 billion in working capital. Funding Societies also supports businesses with a credit card that offers 5% cashback.

“Acquiring CardUp enables us to leapfrog and accelerate our market leadership in the regional fintech space, integrating payments capabilities, enhanced user experience, and local licenses to our digital lending experience across key markets,” said Funding Societies Co-founder and CEO Kelvin Teo. “We are excited to work with the CardUp team and are honored to join forces with them.”


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Raisin Bank’s Newest Acquisition Helps it Expand into Bulk Payments and Cash

Raisin Bank’s Newest Acquisition Helps it Expand into Bulk Payments and Cash
  • Raisin Bank has agreed to acquire the payment division of Bankhaus August Lenz.
  • The move will help Raisin Bank diversify its revenue sources by adding payment services to its product lineup.
  • Terms of the deal were not disclosed.

Banking-as-a-service player Raisin Bank is adding cash and payment services to its product lineup. This comes as the Germany-based firm has acquired the payment division of Bankhaus August Lenz, a private bank headquartered in Munich. Financial terms of the agreement were not disclosed.

The move will help Raisin Bank diversify its revenue sources by adding payment services. The new capabilities enable Raisin Bank to offer customers electronic payment transactions and cash solutions. Bankhaus August Lenz’s Mirko Siepmann will head up the new division, which aims to help retailers, restaurant, gas stations, and non-bank operators of ATMs, facilitate the operation of more than 4,500 ATMs in Germany. 

“As a service bank, we will act much more independently and powerfully with the expansion of our payment solutions and continue our growth in the banking-as-a-service market throughout Europe advance,” said Raisin Bank Chief Commercial Officer Dr. Andreas Wolf. “With the new business area, we can position ourselves even better as a provider for bulk payments.”

Raisin Bank, previously MHB-Bank, was founded in 1973. The bank acquired European fintech Raisin in 2019 and has since been working toward its goal to become the leading banking-as-a-service provider in Europe. The bank offers digital solutions to help startups, institutional investors, and financial service providers seeking banking licenses to enhance customer and account management, payment transactions, and lending. Raisin Bank stated in today’s press release that adding payment services represents an “important strategic step on the way to becoming a powerful full-service provider.”


Photo by Anete Lusina

Glia Acquires Finn AI for Undisclosed Sum

Glia Acquires Finn AI for Undisclosed Sum
  • Digital customer service firm Glia agreed to acquire conversational AI technology company Finn AI.
  • Financial terms of the deal were not disclosed.
  • Glia Co-founder and CEO Dan Michaeli said that Finn AI is a strong fit for Glia because of its technology, market approach, and company culture. 

Digital customer service firm Glia is enhancing its offering with its recent acquisition of conversational AI technology company and fellow Finovate alum Finn AI.

Financial terms of the agreement, which will integrate Finn.ai’s conversational AI solutions into Glia’s customer service platform, were not disclosed. Glia Co-founder and CEO Dan Michaeli said that Finn AI is a strong fit for Glia because of its technology, market approach, and company culture. 

“This marks a new chapter for Virtual Assistants: Verticalization with Scale,” Michaeli said. “Generic ‘one-size-fits-all’ bot providers have largely failed to meet the full potential of conversational AI, leading to the emergence of vendors focusing on specific industry verticals. Until now, none of the financial services bot vendors have been able to achieve widespread adoption on their own.”

Finn AI Co-founder and CEO Jake Tyler said that joining forces with Glia will offer Finn AI scale. Founded in 2014 and headquartered in Vancouver, B.C., Finn AI aims to transform customer engagement and increase financial literacy with its AI-powered conversational banking technology. Among the company’s clients are ATB Financial, BECU, United Federal Credit Union, EQ Bank, Civista Bank, and Truist Momentum.

According to the press release, Finn AI and Glia have a lot of shared clients, and Finn AI’s technology is already integrated into Glia. Post-acquisition, the company’s leadership team will take on leadership positions within Glia. As for Finn AI’s Canadian headquarters, Glia plans to use the location to establish a “Conversational AI Center of Excellence.”

Glia was founded in 2012 as SaleMove. The company offers digital communication choices, on-screen collaboration, and AI-enabled assistance tools. Glia, which has taken home 10 Finovate Best of Show awards for its live demos, most recently showcased its tools at FinovateSpring 2021. Finn AI also boasts accolades from the Finovate audience, having taken home two Finovate Best of Show awards for its demos at FinovateAsia 2016 and FinovateFall 2017.

Kofax Acquires e-Invoicing Network Tungsten

Kofax Acquires e-Invoicing Network Tungsten

  • Kofax is acquiring B2B e-invoicing network Tungsten.
  • The combined companies will offer clients a more holistic e-invoicing approach.
  • Financial terms of the deal are undisclosed.

Intelligent automation software platform Kofax has acquired B2B e-invoicing network Tungsten for an undisclosed amount. Kofax CEO Reynolds Bish anticipates the acquisition will “provide more comprehensive and higher value invoice processing and accounts payable automation solutions” to the company’s customers.

Founded in 2000, Tungsten facilitates invoice-to-pay processes by digitalizing invoices using automation. Headquartered in London, Tungsten enables suppliers to submit tax compliant e-invoices in 54 countries. The company processes invoices for 60% of the FTSE 100 and 68% of the Fortune 500. Last year, Tungsten processed transactions worth over $270 billion for clients including Kraft Foods, Procter & Gamble, Unilever, and the U.S. Federal Government.

When combined with Kofax’s invoice processing and AP automation portfolio, the combined companies will offer a more holistic e-invoicing approach to companies across the globe. The cloud-based offering will provide solutions for direct supplier onboarding, e-invoice exchange, interoperability, scanned and OCR paper invoices, machine readable PDF invoices, PDF data extraction, and payment processing.

“Finance procurement leaders are looking beyond traditional invoice OCR and workflow capabilities to modern e-invoicing, supplier management, and value-added services – accelerating how they pay and relate with suppliers,” said Tungsten CEO Paul Cooper. “A full technology suite from Kofax will bring efficiencies to how they work with their suppliers, compliantly invoice, and focus on leveraging data to drive insights while reducing cost.”

Kofax was originally founded in 1985 and leverages robotic process automation (RPA) to automate and enhance business’ workflow. The company’s SaaS solutions automate the processing of over 60 million invoices for more than 11,000 organizations around the world. Two years after Kofax went public in 2013, the company was delisted when it was acquired by Lexmark for $1 billion. In 2017, Kofax was once again acquired, this time by private equity firm Thoma Bravo. Kofax itself has made a total of 12 acquisitions, including Tungsten.

 Eltropy Acquires Video Banking Startup POPi/o

 Eltropy Acquires Video Banking Startup POPi/o
  • Digital communications platform Eltropy has acquired video banking company POPi/o.
  • Financial terms of the deal were undisclosed.
  • With today’s acquisition, Eltropy now helps more than 400 Credit Unions reach their members via digital channels.

Digital communications platform Eltropy announced it has acquired video banking expert POPi/o. Financial terms of the deal were undisclosed.

Eltropy expects the purchase will strengthen its digital communications platform which enables financial institutions to engage in digital channels, such as social media, in a compliant manner. Today’s acquisition adds 100 credit union clients to Eltropy’s roster. The company now helps more than 400 credit unions reach their members via digital channels.

POPi/o offers banks a range of communication technologies ranging from high-tech to high-touch. The Utah-based company offers automated chatbot technology, video support from an in-branch specialist, and collaboration tools such as co-browse, video check deposit, identity verification, document sharing, and e-sign.

“By joining forces with POPi/o, we’re empowering credit unions to build robust virtual branch capabilities and serve members anytime, anywhere, in the channel of their choice,” Eltropy Co-Founder and CEO Ashish Garg. “Our world-class digital communications platform helps credit unions deliver on the promise of digital transformation — improving online and in-branch experiences for members and allowing for more rapid expansion in new markets without the need for a physical presence.”

Founded in 2013, Eltropy offers credit unions to help them reach their customers where they are. Leveraging POPi/o’s technology, Eltropy will offer clients automated, AI-driven text messaging, video banking, secure chat and chatbots, co-browsing, screen sharing, video check deposit, and more. In addition to providing compliance in these digital capabilities, Eltropy also offers communication analytics that provide insights into member engagement.

“Throughout my career, I have been focused on the consumer experience while creating enormous value to financial institutions,” said POPi/o Founder and Chairman Gene Pranger. “Through the merger of POPio’s Video Banking and Eltropy’s sophisticated digital communications platform, we will be able to fulfill both objectives.”

Earlier this spring, Eltropy celebrated the milestone of partnering with more than 300 credit unions across the U.S. And in April, Eltropy integrated with financial services software provider MeridianLink to help the company provide text messaging capabilities, secure document collection and sync, and instant notifications from within its platform. Eltropy most recently demoed at FinovateSpring 2018.


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Experian Acquires Majority Stake in Brazil’s MOVA

Experian Acquires Majority Stake in Brazil’s MOVA
  • Experian has agreed to acquire a majority stake in Brazil-based MOVA Sociedade de Empréstimo entre Pessoas S.A. (MOVA) for $7.89 million (R$40 million).
  • Experian will take a 51% stake in MOVA today, with the option to acquire the remainder of the company between 2026 and 2028.
  • Experian is interested in P2P lender MOVA because it has the potential to enable Experian to help Brazilian companies assess the creditworthiness of their SME clients.

Information services company Experian will acquire a 51% stake in Brazil-based MOVA Sociedade de Empréstimo entre Pessoas S.A. (MOVA) for $7.89 million (R$40 million).

Headquartered in Sao Paulo, Brazil, MOVA is a peer-to-peer lending platform that seeks to offer borrowers an alternative to traditional bank loans. The company also offers a range B2B tools, including a credit-assessment-as-a-service product to offer automate credit decisioning, a service to help companies register a credit request, anti-fraud tools, and more.

Experian’s interest in MOVA stems from this ability to help Brazilian companies assess the creditworthiness of their SME clients. “SMEs are underserved by affordable credit in Brazil and MOVA is tackling this issue,” Experian said in an announcement.

A full acquisition is still on the table. Experian has a call option to acquire the remaining 49% stake in MOVA between 2026 and 2028. In 2029, the deal reverts to a put option for MOVA.

Founded in 1980 and headquartered in Ireland, Experian offers a range of services for small businesses, including business credit reporting, marketing products and services, debt collection tools, and more. On the consumer-facing side, Experian offers credit reports and scores, identity theft protection, and a marketplace to compare credit card, loan, and insurance offers.


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LexisNexus Acquires Behavioral Biometrics Pioneer BehavioSec

LexisNexus Acquires Behavioral Biometrics Pioneer BehavioSec
  • LexisNexis announced its acquisition of behavioral biometrics innovator BehavioSec. Terms of the deal were not disclosed.
  • The acquisition adds to LexisNexis’ fraud and identity risk management capability following its 2018 acquisition of ThreatMetrix.
  • Sweden-based BehavioSec won Best of Show in its Finovate debut at FinovateSpring in 2012.

Yesterday we shared the news that Finovate newcomer – and recent Best of Show winner – Long Game had been acquired by Truist. Today, we see that the M&A train continues to chug down the tracks with word that another Finovate alum that also won Best of Show in its Finovate debut – has been acquired.

BehavioSec, which won top honors in its Finovate debut at FinovateSpring 2012, has agreed to be acquired by LexisNexis Risk Solutions, a part of RELX. Among the pioneers in advanced behavioral biometrics, Sweden-based BehavioSec leverages behavioral analysis to provide continuous authentication to establish identity and prevent fraud. The company’s technology gives firms a passive method and frictionless approach to identity management, analyzing the complex mobile signals from touchscreens and sensors to seamlessly prevent fraud before it strikes.

“Behavioral biometrics is a valuable component in fraud prevention strategies that layer defenses to tighten the net that stops fraudsters,” LexisNexis Business Services CEO Rick Trainor explained. Complimenting BehavioSec as a “forerunner” in the behavioral biometrics industry that “continues to evolve and innovate,” Trainor added that “our combined customer base will benefit significantly from a blended behavioral biometrics solution within ThreatMetrix that offers more defense for customers without adding friction across the customer journey.”

Terms of the acquisition have not been made available. BehavioSec CEO Dr. Neil Costigan said that he is looking forward to “discovering the next phase in the evolution for behavioral biometrics alongside a successful, innovative company looking to further evolve our advanced capabilities.”

BehavioSec’s acquisition by LexisNexis Risk Solutions comes after a year of major activity for the company. Last summer, BehavioSec unveiled a new compliant, hosted version and a new cloud-native, SaaS version of its platform. The offering made it easier for more organizations to take advantage of BehavioSec’s anti-fraud technology, satisfying compliance requirements and embracing frictionless, multi-factor authentication. In May, the company launched new authentication and fraud detection capabilities via its BehavioSense platform. The platform features accelerated profile training, doppelgänger detection, enhanced mobile fraud detection, and predictive modeling.

“Our newest features respond to customer feedback and, frankly, market demands,” VP of Products at BehavioSec Jordan Blake said when the solution was introduced. “These features add to our platform’s existing anti-fraud capabilities and are designed to solve the COVID-19 era challenge of accelerated digital transformation, online security, and privacy regulation compliance.”


Photo by Markus Spiske

Truist Acquires Finovate Best of Show Winner Long Game

Truist Acquires Finovate Best of Show Winner Long Game
  • Truist has acquired mobile savings gamification app, Long Game.
  • Long Game uses strategies from the prize-linked savings and mobile gamification worlds to drive customer engagement and increase brand loyalty for banks.
  • Long Game won Best of Show in its Finovate debut last September at FinovateFall 2021 in New York.

Terms of the deal were not disclosed. But U.S.-based financial services company Truist announced today that it has acquired bank engagement and savings gamification app, Long Game.

“Truist’s commitment to help people build financial wellness is exactly what we are about at Long Game,” company co-founder and CEO Lindsay Holden said. “We’ve revolutionized bank engagement and are eager to apply ourselves to creating disruptive technologies that help Truist deliver a human touch in new ways.”

Long Game won Best of Show in its Finovate debut at FinovateFall in New York last year. The company offers a bank-branded mobile app that leverages the best practices from prize-linked savings and mobile gaming to help banks acquire new customers, boost customer engagement, and promote financial literacy – with a particular focus on Millennial and Gen Z customers.

Courtesy of the acquisition, Long Game’s team of engineers, designers, and business leaders will join Truist’s innovation team. Holden will lead a San Francisco, California-based crew of engineers, product managers, and designers as they develop new client-centric solutions.

“At Truist we are laser-focused on shaping the future of finance with innovative people and products – and democratizing entrepreneurial opportunity while we do it,” Vanessa Indriolo Vreeland of Truist Ventures said. “Long Game is a female-led business with a diverse team of incredibly talented innovators creating unique solutions to help people achieve financial confidence.”

The acquisition is designed to help Truist reach a younger demographic. Truist also sees Long Game’s technology as complementary to its workplace financial wellness program, Truist Momentum, that helps employees better manage their finances based on their goals and values. Headquartered in Charlotte, North Carolina, Truist was formed in 2019 as a result of the merger between BB&T and SunTrust Banks. Truist is a publicly traded company on the NYSE under the ticker symbol TFC. The firm has a market capitalization of $66 billion.

Learn more about Long Game! Check out our interview with company co-founder and CEO Lindsay Holden on the Finovate Podcast with Greg Palmer.


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Fintech Merger and Acquisition Activity Starts Strong in Q1 2022

Fintech Merger and Acquisition Activity Starts Strong in Q1 2022

While 2021 was a record year for fintech merger and acquisition (M&A) activity, 2022 is off to a great start.

According to FT Partners, there were 1,485 M&A deals in the fintech space totaling $348.5 billion in 2021. As Square’s $29 billion takeover of Afterpay demonstrated, last year’s massive volume is partially thanks to multiple large deals.

This quarter, only eight of the 21 deals initiated disclosed financial details. Of those, the deal volume added up to almost $5 billion.

January

February

March

While experts predict that 2022 M&A activity will likely see momentum from 2021, there are two aspects to watch out for this year. First, we will not see as many SPACs as we saw last year. This may decrease the number of companies choosing to exit this year. Second, fintech valuations are deflating after experiencing huge rises over the course of the past two years. While the loss in value won’t directly impact the number of M&A deals, it will decrease the deal volume.


Photo by Martin Lopez